Friday, October 08, 2010

10 Things CEO's Need to Know about Design

Jason Purtoti was lead designer for If you want to know the key design decisions that affect visitors and generate a 'call to action' then this is the place to start. The transformation of the American Airlines site is one of the best User Experience (UX) stories out there.

This presentation doesn't have sound, but take your time to think about what each slide is saying. For the best experience, click through to SlideShare.


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