Apple - Pro - Insights and Ideas / Color - Jody Turner: Cultural Emotions, Creative Engagement
"Studio Culture of Future Jody’s history spans 25 years in design, including Nike Trend and Starbucks Store Concepts. As current CEO of L.A. based Culture of Future, Jody explores current market concerns, linking them with consumer evolutions and insights."
Although that description sounds full of jargon and remote from practical use, the pages are really excellent examples of applying colour to design and why the choice was made.
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